Festival Review: CoS at Hangout 2011

One year ago, the future of the Hangout Music Festival was far from certain. The concept was definitely intriguing: a three day, multi-genre music festival on the beach in Gulf Shore, AL, with high production values and big name talent. The festival only drew about 15,000 people in its first year, though, a number that was well short of the 35,000 capacity. Attendance might have been affected by the Deepwater Horizon oil spill that hit the Gulf of Mexico less than a month before the festival started, but that couldn’t have been the sole reason why 20,000 tickets went unsold. Was there just not enough demand for a beach festival?

Fears about viability mostly vanished once this year’s lineup was unannounced. Last year’s lineup was primarily a mix of mainstream acts like John Legend and jam-band heroes like Trey Anastasio. This year’s group of names was more consistent and more eclectic, resulting in a list that could stand toe-to-toe with other major American music festivals. The top six acts were especially strong: Paul Simon, Widespread Panic, Foo Fighters, The Black Keys, The Flaming Lips, and My Morning Jacket would all be respectable large print names at any of the “Big 4” festivals. In fact, most of them are headlining other major festivals later this summer. Tickets sold quickly once the lineup was announced, and Hangout was able to hit capacity in just its second year.

Once the festival sold out, the question became whether or not they could handle 35,000 people. The answer was mostly yes. There were a couple of logistical problems that will need to be addressed next year: some people waited in line nearly two hours after gates opened on Friday, and shuttle lines were absurdly long all three nights. It would have also been nice to have more volume from the Surf Style stage, which needed to be louder to reach the back of the massive crowds that formed for My Morning Jacket, The Flaming Lips, and The Black Keys. But those were relatively minor hiccups. There were plenty of conveniently placed bathrooms and concession stands. All of the stages stayed on schedule. There were no technical failures of note. The biggest hiccup came when Cee Lo Green showed up late in a repeat of his Coachella fiasco, but a surprise set of covers from the Foo Fighters was a more than adequate substitute.

One of the surest signs that Hangout is here to stay? The musicians had a blast. Nearly every performance included some mention of how great the setting was, and most of the remarks sounded genuine. Dave Grohl pointed out that it’s the only festival where you can go for a swim in the ocean after your sound check. It’s as unique for the artists as it is for the attendees, and it shouldn’t be hard to attract top talent in the future.

Overall, it was an excellent three days on the beach. The atmosphere was laid back enough that families with children could relax on a blanket without getting in the way of the sketchier types that show up at festivals, but it was still raucous enough that it felt more like a beach party than it did Disneyland. If they iron out the few remaining wrinkles next year and deliver another equally strong lineup, Hangout is bound to earn a reputation as one the best festivals in the country.

-Denton Poteet
Contributing Writer

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