As Melody’s Echo Chamber, Parisian songbird Melody Prochet relies on a carefully balanced ratio between her effervescent voice and the sweet sounds of psych-pop to lure in listeners. In the music video for “You Wont Be Missing That Part Of Me”, that dynamic is shifted not only musically, but visually to the Nth degree. Here, Prochet’s sweet face and sunny disposition are overpowered by a cascade of psychedelic imagery, with a dominant focus on layers of melted light, random color shifts, and other surreal post-production effects. But even through the visual haze, Prochet’s voice remains crucial enough to appease the ears and give some depth and meaning to the unceasing optic overload.
Melody’s Echo Chamber is out now via Fat Possum.