Turns out Beastie Boys did not grant GoldieBlox permission to rewrite their song “Girls” for use in a new commercial. Though it came off as the perfect feminist anthem, the legendary hip-hop collective are threatening copyright infringement, according to The Hollywood Reporter.
Beastie Boys’ suit reads:
“GoldieBlox created its parody video with specific goals to make fun of the Beastie Boys song, and to further the company’s goal to break down gender stereotypes and to encourage young girls to engage in activities that challenge their intellect, particularly in the fields of science, technology, engineering and math. The GoldieBlox Girls Parody Video has gone viral on the Internet and has been recognized by the press and the public as a parody and criticism of the original song.”
GoldieBlox, which describes itself as a a “toy company out to show the world that girls deserve more choices than dolls and princesses,” argues that the reworking falls under fair use:
“In the lyrics of the Beastie Boys’ song entitled Girls, girls are limited (at best) to household chores, and are presented as useful only to the extent they fulfill the wishes of the male subjects. The GoldieBlox Girls Parody Video takes direct aim at the song both visually and with a revised set of lyrics celebrating the many capabilities of girls. Set to the tune of Girls but with a new recording of the music and new lyrics, girls are heard singing an anthem celebrating their broad set of capabilities—exactly the opposite of the message of the original. They are also shown engaging in activities far beyond what the Beastie Boys song would permit. GoldieBlox created its parody video specifically to comment on the Beastie Boys song, and to further the company’s goal to break down gender stereotypes and to encourage young girls to engage in activities that challenge their intellect, particularly in the fields of science, technology, engineering and math.”
Below, watch GoldieBlox’s commercial with the new version of “Girls”, then revisit the original.