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David Bowie to star in Louis Vuitton ad campaign and short film

on October 31, 2013, 3:47pm

bowie 600 David Bowie to star in Louis Vuitton ad campaign and short film

Busy times for David Bowie. In the wake of his recent Mercury loss, the Thin White Duke is staying positive with an expanded edition of this year’s The Next Day, a creepy video for James Murphy’s remix, and now? A new ad campaign and accompanying short film for French fashion company Louis Vuitton.

Directed by Romain Gavras, L’Invitation Au Voyage follows American model Arizona Muse as she visits the Louve in Paris and travels by hot-air balloon to Venice. Somewhere in there she’ll meet up with Bowie, who performs a harpsichord version of The Next Day track, “I’d Rather Be High” (via Women’s Wear Daily).

The film premieres via Louis Vuitton’s app on November 7th with an abridged version due for television on November 10th. In the meantime, check out a selection of images shot by David Sims here and preview the film below.

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