Last month marked 20 years since the death of Selena Quintanilla, the iconic Queen of Tejano music who was murdered when she was only 23 years old. Though her career was tragically cut short, her memory has lived on in various forms, such as in the 1997 film Selena starring Jennifer Lopez. Now, that legacy will be further immortalized in the form of a hologram.
With the help of Nevada tech company Acrovirt, LLC, the Quintanilla family is hoping to bring a “digital embodiment” of the singer, dubbed “Selena The One,” to life by 2018. But unlike previous holographic performers, this one will do more than walk, talk, sing, and dance. According to a post on Selena’s Facebook page, the plan is for Selena The One to tour, produce new music and videos, and even collaborator with current musicians. To help finance the project, Acrovirt will launch an IndieGoGo campaign on April 16th, with the hopes of raising a hefty $500k.
In a new interview with Billboard, Selena’s sister Suzette spoke about the ambitious venture. “We think it’s something amazing,” she said. “A lot of the new fans that did not get to experience what Selena was about hopefully will be able to get a sense of her with this new technology that’s going to be coming out.”
Selena is hardly the first musician to be turned into a hologram. Over the last few years, we’ve seen 3D likenesses of both Tupac Shakur and Michael Jackson. This may be the first instance of a hologram continuing an artist’s legacy with new music, however.
Below, check out the official Facebook hologram announcement, followed by a few of Selena’s classics.