We all know that Beyoncé is essentially a goddess here in America. However, in Coldplay’s new video for “Hymn for the Weekend”, we learn that she’s just as elusive and alluring a celebrity in India. As Chris Martin winds his way through the streets of an Indian city, Bey’s visage is on display on every passing TV screen. She even has top billing at the local movie theater. The band, meanwhile is left to play gigs in the middle of the town square, getting doused in Holi powder by a group of street dancing kids. (You know all those brightly colored promo shots Coldplay have used surrounding A Head Full of Dreams? Now we know where they came from.)
Directed by Ben Mor and featuring a cameo by Indian actress Sonam Kapoor, check out the video below.